IoT is not a revolution but an evolution, says key Microsoft manager

Sydney, Apr 30, 2014: A key Microsoft executive today provided insights into what the software company calls The Internet of Your Things.

barbedsonMicrosoft’s General Manager, Marketing, the Internet of Things, Barb Edson told attendees at a conference in Sydney, Australia that the IoT was a cross platform play and it was also an ecosystem play. Part of the company’s strategy was the realisation that IoT was not only a Window’s world but a cross platform world. Barb added that Microsoft had to support all of the different platforms.


She acknowledged that the IoT was going to effect millions of devices, adding that it retained the potential to deliver a US $6.5 billion data dividend to Australia’s GDP over the next four years – if data was used efficiently.

Barb explained the IoT was not a revolution but an evolution of where the embedded ndustry has been, adding that the focus on the household appliance end of IoT, rather than in a business environment, had led to a lot of confusion about what the technology could offer.

Image Credit: Microsoft

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